Tips & Guides
The first and most important thing you need to understand is that your gift will be perceived as an embodiment of what your company represents. It is a totally different ball game from giving out promotional gift items. You need to get it right, otherwise you will be sending the wrong message and could end up eroding the value of your brand.
The choice of a watch as a gift is one that several organisations make time and time again and there are many reasons why this is so. In giving a watch, you need to understand that though you rarely go wrong with the choice of a watch, if proper consideration is not given to it, you can go wrong with the choice of the watch.
Everywhere you turn, there is a store trying to entice you with one sales promo or the other. This is going to be the case from now till the end of the year. So, given that the Corona Virus and the recent #ENDSARS protests has impacted everyone’s pocket, what are the things to take into consideration before hitting the stores?
Research today estimates that 20 – 30% of people searching the web for watches are searching for counterfeits that could pass for the real thing.
It is a recognised fact that the wristwatch has evolved from just that gadget that tells us the time, to an accessory to our dressing and in some cases a piece of jewelry that enhances our status.
Before buying that watch, remember that broadly speaking a wristwatch is made up of five parts: the case, the band, the movement, the crystal and the dial. Having considered the case, the band and the movement, now let’s look at the others.